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Signal-based outbound

Find buyers showing intent.Contact them automatically.

Hazelbase spots the posts, job changes, and funding rounds that mark a buyer, and reaches out to the people who fit. Use it just to find buyers, or to run your outbound end to end.

Pay as you go. No seats, no contract.

Example: Hazelbase spots a controller posting about a slow month-end close and confirms she fits the ideal customer profile. It reaches out to her about her post, and her interested reply arrives in the inbox, which stops the follow-ups.

Used by teams at

  • PayFit
  • Accenture
  • Cisco
  • Heap
  • Smartling

Why signals

A list gives you names. A signal gives you a reason to write.

Two emails to the same person. The one written from a cold list is generic and could go to any controller. The one written from a signal opens with the post she wrote, so it could only go to her.

How it works

Use one part, or all of them.

Each part works on its own, so start with the one you need. Add more as you go, and run each one by hand or automatically.

Signals

See who’s in the market, and who fits

Watch the topics your buyers post about, the competitors they engage with, and events like new funding or a new role. Each lead arrives with what they did and whether they fit.

A signal set watching keywords, a competitor, and job changes. Each lead shows what the person did and whether they match the ideal customer profile: three finance leaders match, and a student does not.

List building

Build a list from search

Search people and companies by role, seniority, industry, headcount, location, and funding, then save the ones you want to a list. Signal sets can fill lists for you, too.

A people search filtered by title, industry, headcount, and country. Three of the results have a work email on file and are selected to save to a list; one has no email on file.

Writing

Written in your voice, about what they did

AI writes each lead’s emails and follow-ups from your brief, and opens with the thing that surfaced them. You choose how they go out:

Review first
Read and edit every draft, then send when you’re ready.
Fully automatic
New leads are written to and contacted with no review step.
The emails and follow-ups the AI wrote for Priya Nair from the campaign brief, her company’s profile, and her post, which the first email opens with. Follow-ups go out on days 4 and 8.

Sending

Sending, handled

Send from pre-warmed domains and mailboxes we set up and manage, so cold email never touches your company domain. The rules that protect deliverability are built into every campaign.

A pre-warmed sending domain that Hazelbase set up and manages, with two healthy mailboxes, kept apart from the company domain. Below it, rules every campaign follows: plain text with no tracking pixels, gradual ramp-up, follow-ups that stop on reply, and pausing when bounces climb.

Inbox

Every reply in one inbox

Replies from every campaign land in one place, labeled by AI so the interested ones stand out. Answer in the same thread, without hunting through mailboxes.

The inbox: replies from every campaign, each labeled by AI as interested, meeting booked, out of office, or not interested.

All together

Connect them once. It prospects every day.

Point a signal set at a list, and the list at a campaign. New buyers are then found, checked, written to, and contacted every day, within limits that protect your domains. Or keep any step by hand.

A connected flow: a signal set adds matching leads to a list, and the list sends each new person into a campaign that writes their emails automatically.

Start with the buyers already raising their hand.

Month-to-month. Cancel anytime.

Get started

Your stack

Replace one tool, or the whole stack.

What Hazelbase covers compared with a typical outbound stack
Spot buying intentSignals, built inInstead of: A separate intent tool
Build listsDatabase search, built inInstead of: A data provider subscription
Check fitEvery lead, against your ICPInstead of: Spreadsheets and judgment calls
Write the emailsPer lead, from their signalInstead of: Templates or a chatbot
Mailboxes and warm-upPre-warmed, in one clickInstead of: Buy domains, set DNS, wait weeks
Handle repliesOne inbox, labeled by AIInstead of: Every mailbox, one by one
Pay for itOne balance, per useInstead of: A subscription per tool

Pricing

Pay for what you use. Nothing else.

No seats, no tiers, no contract. A lead found by a signal costs $0.004, writing their emails $0.08, and each email sent $0.002.

A typical month

$54.07

To find 1,000 leads with signals, then write to and contact 250 of them from one pre-warmed domain.

Estimate your month

Questions, answered.

Something else on your mind? Talk to us.

Start finding buyers today.

Start with the part you need: signals, a list, or a campaign for leads you already have. Add the rest when you’re ready.

Get started

Pay as you go. Cancel anytime.